McDonald's x LaLiga
Helping today’s fans become tomorrow’s stars.
Every passion needs to be fed. McDonald’s partnered with LaLiga, the world-renowned soccer league, to help young Latino soccer fans and gamers hone their skills, meet their soccer and gaming heroes, and participate for a once-in-a-lifetime opportunity to live their soccer dreams.
McDonald’s will host five special LaLiga camps in select cities across the United States in summer 2023, beginning in June. These exciting events will be divided into a soccer track and a gaming track.
The Soccer Track
In these five-day camps, our up-and-coming soccer stars will receive coaching from world-class trainers and have their fútbol skills tested in a variety of fun challenges. At the end of each camp, one boy and one girl will be chosen based on the LaLiga methodology to travel to
Spain to experience LaLiga matches, and train alongside world-class LaLiga players. In addition, $500 grants will be awarded to a group of finalists, selected by LaLiga Methodology, to apply towards their soccer league dues.
The Gaming Track
For young gamers, McDonald’s offers the ultimate gaming challenge. On the last day of camp, McDonald’s will host a fun-filled Fan Fest in which a gaming legend will host a gaming face-off, with one gamer from each Fan Fest earning a trip to Spain. They will experience LaLiga matches and have the chance to meet and play with professional eLaLiga players.
McDonald’s will be there to cheer on our young campeones!
Today’s fans are tomorrow’s stars. McDonald’s is committed to helping them take their skills to the next level.